The New Teal Map Roadmap

The Teal Landscape Map is getting an upgrade.

We started this project last year with a first version of the landscape of Teal organizations–human-centric companies that are defined by self-management, wholeness and an evolving sense of purpose. 

What’s New for Version Two

The next version will be more comprehensive, with an explicit goal to be a catalyst for new ways of working together. More than a map, it will be like an atlas–with the power to inspire a more conscious way of leading and doing business.

We are casting a wider net to find Teal organizations. We also are also going to invite companies to self-evaluate themselves to see how well they demonstrate the practices and principles of a Teal organization. 

The result will be a more complete Teal landscape map. One that more accurately captures the Teal movement at this moment. 

At the same time, we have more rigorous criteria for the organizations we are including. In this second edition, we’re going to ensure more fully that organizations included in the report reflect the three pillars of teal organizations. 

That is, they will have self management as a central element of the management of the organization, first of all. Second, they will have a commitment to wholeness and a human-centered way of working. Third, they will be driven by an evolving sense of purpose. In other words, not only purpose-driven, but mindful that there is a need to sense and respond to how their purpose as an organization may change over time. 

What About the Catalyst Part? 

This second edition of our report will encourage organizations throughout the business world to move in a more conscious direction.  We’ll demonstrate that the Teal approach is widespread and growing, that companies who adopt these practices are in every industry, and that these companies are succeeding. 

We will highlight organizations that are inspiring. That challenge the status quo. That offer a more democratic and authentic approach to leadership than you typically see. 

We will also be considering the reach of an organization. For instance, Spotify is well known for their Guilds-based approach. Their worldwide reach brings credibility to the movement and we believe they deserve to be included. Pharmaceutical giant Bayer also is experimenting with self-management–making it one of the largest forays ever into Teal.

We plan to catalyze change by gathering new information that may persuade others to see the value in adopting Teal. This includes the financial performance of organizations. We know anecdotally that some Teal organizations far exceed the performance of their peers. We aim to collect this data in a systematic way. 

We also will identify publicly traded Teal organizations–like Spotify and Bayer–and see how their performance in the stock market compares with the market overall. 

And we’ll be telling stories of how Teal organizations have transformed into the high-road, human-centered, soulful organizations they are today. We expect these stories to inspire others to follow in their footsteps. 

The map, then, becomes something like an atlas–with rich data and compelling content about the Teal realm.

The next Teal landscape report is part of a broader project on our part to foster more Teal consciousness in the world. Along with the Teal map, we’re going to launch a new leadership organization called the Teal CEO Forum. This group will be made of companies that appear on the landscape map, are curious about learning from each other, and are committed to a Tealier world. We plan to conduct in-depth research on these organizations, even as their leaders advance their businesses and their own individual growth. 

So what you can expect from the map project moving forward is a hybrid: a map, an atlas and catalyst for change. We will continue to learn and change and inspire, and learn and change and inspire. 

Do you want to join us in this effort? Know a company we should consider? Message us here.

We’re excited about taking the Teal map to the next level.

Travis Marsh and Matthew Spaur contributed to this post.

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